Below is the Uses and Gratification Theory by Blumler and Katz:
When considering why I think an audience may choose to view 'White Ribbon' I felt that there were two main reasons.
Firstly, I felt that an audience may choose our media text in order to be informed and/or educated. For example, they may know someone suffering from domestic violence, and so they may view 'White Ribbon' in order to find out more information regarding how to help victims and to allow them to further understand their situation. Secondly, I feel that an audience may be inclined to view our media text to achieve Escapism. This seems an unlikely reason for an audience to choose a film based on domestic violence, however, if they themselves are victims then they may find it an escape from reality to see how a fictional character would react in a similar situation to their own.
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